Description

At Nationwide Mutual Insurance, we're looking for an experienced Marketing Specialist to join our team and help us grow our marketing presence in the local community. This is an exciting opportunity to be part of a vibrant and diverse environment and to make an impact on our business. The ideal candidate for this role will have a Bachelor's degree in marketing, business, or a related field, as well as 3+ years of marketing experience. You should have a strong understanding of digital marketing strategies, be highly organized, and have excellent communication and interpersonal skills. You should also demonstrate a high degree of creativity and be enthusiastic about helping Nationwide Mutual Insurance reach our marketing goals.

Responsibilities:
Develop and implement strategic marketing campaigns to increase brand awareness in the local community.
Utilize digital marketing strategies to create and execute effective campaigns.
Monitor and measure the success of marketing initiatives.
Analyze customer data to identify key trends and insights.
Collaborate with internal teams to develop creative and engaging marketing materials.
Manage budget and optimize spending to ensure maximum ROI.
Remain up-to-date with the latest marketing trends and best practices.
Develop relationships with local business partners and media outlets.
Provide reports and insights on the performance of marketing initiatives.
Participate in events and other marketing activities.

Nationwide Mutual Insurance is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Skills

• Budgeting <br>Research <br>Advertising <br>Project Management <br>Social Media <br>Sales <br>Marketing <br>Lead Generation <br>Communication <br>Decision Making <br>Leadership <br>Problem Solving <br>Time management <br>Creative <br>SEO <br>Analytics <br>creativity <br>Organization <br>Analytical Thinking <br>Teamwork <br>Adaptability <br>Content <br>Digital <br>Insights <br>StrategiesCommunication <br>Decision Making <br>Leadership <br>Problem Solving <br>Time management <br>creativity <br>Organization <br>Analytical Thinking <br>Teamwork <br>Adaptability

Responsibilities

• Develop and implement strategic marketing campaigns to increase brand awareness in the local community
• Utilize digital marketing strategies to create and execute effective campaigns
• Monitor and measure the success of marketing initiatives
• Analyze customer data to identify key trends and insights
• Collaborate with internal teams to develop creative and engaging marketing materials
• Manage budget and optimize spending to ensure maximum ROI
• Remain up-to-date with the latest marketing trends and best practices
• Develop relationships with local business partners and media outlets
• Provide reports and insights on the performance of marketing initiatives
• Participate in events and other marketing activities

Qualifications

• The ideal candidate for this role will have a Bachelor's degree in marketing, business, or a related field, as well as 3+ years of marketing experience
• You should have a strong understanding of digital marketing strategies, be highly organized, and have excellent communication and interpersonal skills
• You should also demonstrate a high degree of creativity and be enthusiastic about helping Nationwide Mutual Insurance reach our marketing goals

Educational Requirements

• Bachelors Degree