Description

About us

CPM Australia, as part of CPM Group of Companies is a national sales agency representing a range of industry leading organisations in finance, automotive, telco, consumer electronics, utilities, FMCG, insurance, cloud-storage, to just name a few. With 40,000 interactions with customers per week, we achieve this by having more authentic conversations with customers than anyone else.

About our Client

Reddit is an American social news aggregation, content rating, and discussion website. With 70+M daily Active Uniques, 100K+ Active Communities and 16B+ Posts and Comments, Reddit is a growing family of millions of diverse people sharing the things they care about most.

About the Role

As a Senior Digital Marketing Coordinator (Campaign Strategist), you will be responsible for campaign strategy & assisting Client Account Managers in your designated vertical and region to meet clients’ advertising objectives and grow revenue through a combination of performance-driven and awareness-driven campaigns. Your responsibilities will include but not be limited to:
• Assist with pre-launch tasks including, but not limited to: communicating asset requirements, IO generation, Deal Desk approvals, etc.
• Liaise with AdOps team to collect assets, build campaigns, and provide proof of concept via client-ready launch reports and/or screenshot decks.
• Monitor campaign pacing on a daily, weekly, and monthly basis.
• Provide regular Pacing and Performance updates to Client Account Managers and clients over email and Slack.
• Proactively make recommendations to hit pacing and/or performance goals of the client’s advertisers.
• Hands-on daily/weekly campaign optimisation.
• Pull and analyse data to compile compelling and actionable insights that move the advertisers’ business forward.
• Create polished, advertiser-ready wrap reports and QBRs.
• Recognize and represent Client Account Manager and advertiser needs to management and cross-functional teams.
• Proactively identify areas of improvement and continued career development.

About You

We are looking for someone to hit the ground running:
• Minimum of 3 years’ experience in a similar role OR someone looking to take the next step in career, however with solid experience in Insights platforms like comScore and Brandwatch.
• Expert skills with Excel and/or Google Sheets and delivering actionable insights.
• Experience creating reports and dashboards with multiple sources of data.
• Understanding of digital measurement solutions.
• Exceptional communication and collaboration skills
• Self-motivated with a positive attitude.
• Strong understanding of performance and brand advertising metrics (ie. CPM, SOV, CPA, Conversion Lift, Brand Lift, Reach & Frequency).

About the Offer
• Attractive remuneration package ($90,000 plus superannuation)
• Hybrid flexible work arrangements – Combination of WFH and office!
• Full time maximum term position - Monday to Friday ONLY!
• Tools of the trade provided to help you get the job done.
• Mates’ rates with corporate partners e.g. health insurance, retailers and more.
• Ongoing training and development programs (internal & external).
• Opportunities to move into other areas within the business both in Australia and globally.
• Working for one of Australia’s leading sales & marketing agencies.
• Collaborative, innovative, and engaging culture.
• 24/7 access to our Employee Assistance Program.

If this sounds like you, APPLY NOW!

Please note, only shortlisted candidates will be contacted.

Skills

• Brandwatch
• Digital Marketing
• Concept Development
• Critical Path Method (CPM)
• Marketing
• VBA Excel
• Certified Public Accounting
• Sales and Marketing
• Client Accounts
• Skill Development

Educational Requirements

• Bachelors Degree